The fast casual, spearheaded by Shaquille O’Neal, is opening its first franchise location in Dayton, Ohio, this August. Franchising for Big Chicken has garnered a lot of interest, leading to a pipeline of 150 stores in its development pipeline.
“From the beginning, a major goal for Shaquille and the leadership team has been to give as many people as possible the opportunity to enjoy our menu and the Big Chicken experience. Franchising has given us a strategic pathway to make that happen,” Big Chicken CEO Josh Halpern, says.
This Dayton location will be the first of three in the city, owned by multi-unit franchisees Steve Christensen, Reid Richards and Mike Craddick.
“We could not be more excited to introduce Big Chicken to the Dayton area. As a brand that stands apart from all others, and is already making waves, it’s a privilege to be opening its first franchised location in a market with such strong potential,” Craddick says.